D’Arch Structure Consultant

Client Overview

• **Client:**D’Arch Structure Consultant
• **Industry:**Architecture & Structural Consulting
• **Services:**Architectural design, structural planning, construction consultancy, and approval assistance for residential and commercial projects in Jaipur

Objective

The primary objective of D’Arch Structure Consultant was to generate verified leads from individuals and businesses planning new construction or renovation projects, while maintaining a low cost per lead.

• Run exclusively on Facebook Ads
• Use instant lead forms (no landing pages)
• Automate follow-ups via WhatsApp to minimize manual effort

Our Strategy

As a performance-focused Meta Ads partner, we launched a full-funnel Facebook Ads campaign with built-in automation tailored for architectural consultancy services:

1. Hyperlocal Targeting:

Targeted Jaipur city and nearby areas, focusing on homeowners, individuals planning construction, and small builders or developers.

2. Scroll-Stopping Creatives:

Ad messaging focused on:

• Free Architectural Consultation
• Expert Structural Planning & Design
• Government Approval & Compliance Assistance
• Smart & Cost-Effective Building Solutions

3. Lead Form Ads:

Facebook’s native instant lead forms were used to capture inquiries seamlessly without redirecting users to a landing page.

4. WhatsApp Automation Setup:

Every lead received an automated WhatsApp message within 30 seconds, including:

• Overview of D’Arch Structure Consultant’s services
• Project requirement checklist
• Scheduling link for a free consultation

This ensured instant engagement, improved trust, and reduced lead drop-off.

Results Delivered

• 400+ Qualified Architecture & Construction Leads
• 18% Lead-to-Consultation Conversion Rate
• Cost Per Lead: ₹35
• 75%+ Leads Engaged on WhatsApp Within the First Hour

Campaign executed for D’Arch Structure Consultant in collaboration with a results-driven Facebook Ads Agency in Jaipur.